If you know Coast to Coast, you know we’re all about harnessing the power of potent marine extracts in our skincare. And while we’ve said goodbye to sun-drenched summer beach days, for now, we’re still calling upon the wisdom of the ocean to care for our skin during the harsh winter months.
Today, we’re introducing you to a powerful ingredient that deserves a place in all winter skincare routines: Biofermented Pseudoalteromonas. If you can’t pronounce it, don’t worry - it’s quite the tongue twister! But unlike other chemical ingredients that are hard to pronounce, Biofermented Pseudoalteromonas is an all-natural extract with unique protective and rejuvenating properties.
Biofermented Pseudoalteromonas is sourced from the depths of the Antarctic Ocean, where it was first discovered in mud samples from the bottom of a glacier. What makes it extra special is its cryoprotective properties - similar to the antifreeze proteins in fish - that offer skin natural protection from dryness in icy environments. As well as protecting against the drying effects of the cold, this hero ingredient also promotes skin restructuring and regeneration to reduce wrinkle depth and assist in wound healing.
So, how can you start incorporating Biofermented Pseudoalteromonas into your skincare regime?
Step One: Add Coast to Coast Ultra Hydrating Repair Serum
Our Ultra Hydrating Repair Serum offers a highly concentrated burst of hydration that reaches the deeper layers of the skin to deliver the best results. It revitalises dull skin, smooths and plumps fine lines and quenches dryness for a radiant, soft and supple complexion. This serum contains deeply restorative ingredients, including Sodium Hyaluronate, Marine Collagen, Tasmanian Sea Kelp and Biofermented Pseudoalteromonas.
We recommend applying the Ultra Hydrating Repair Serum to freshly cleansed skin morning and night. To seal in all the benefits of the serum, always follow with a moisturiser of your choice.
Step Two: Apply Coast to Coast Ultra Firming Eye Serum
Step Three: Layer on Coast to Coast Ultra Hydrating PM Repair Cream
The Ultra Hydrating PM Repair Cream is our secret weapon for winter skin. It’s supercharged with vitamins, antioxidants, peptides and Biofermented Pseudoalteromonas to help support your skin’s repairing and restoring process while you sleep. Apply a small amount to cleansed skin each evening, or layer over the Ultra Hydrating Repair Serum for an even deeper hydration hit.
Ready to protect and restore your skin this winter? Shop the Coast to Coast collection.
Information in this blog is intended for general educational and entertainment purposes only and should not replace personalised advice from a medical professional or skincare specialist.